On point. 29.3.2021

On point. 29.3.2021
Concise communications insights  

Given their massive reach the platforms are a critical part of managing misinformation and disinformation about social issues and highlighting authoritative content; for COVID-19 –

  • Twitter is continuing to label and remove misinformation and has introduced a strike system to educate accounts on what breaks the rules #socialmedia #policy
  • Facebook is invested in countering misinformation and has given $120 million in ad credits to help spread reliable information and is expanding its efforts to remove misinformation on the platform #socialmedia #policy
  • YouTube is also doing its share by raising up authoritative content from health authorities, running an ad campaign on vaccine hesitancy and connecting its creators with health experts to reimagine how health information is shared #socialmedia #policy.